Reach and activate buyers at the "shopping moment". Millions now shop and buy every day on their mobile device. Reach them more efficiently when they are most receptive to advertising.
- POP Mobile is the new in-store signage
- Activate buyers at the "shopping moment" when 90% are not certain of the brand they want and 33% ultimately purchase a different brand
- Save money by buying directly from exchanges and publishers with 100% transparency
- Continual optimization and speed to market trumps agency size in the world of biddable media